02 · HOW IT WAS DONE
Process
01
Context from survey
Neighbouring buildings, street furniture and levels rebuilt from survey and photos — locals should recognise the exact corner, because planning panels certainly will.
02
Tenancy fidelity
The CHANEL boutique corner and the nab branch are reproduced with correct signage, glazing and lighting — the retail story is the selling point of the frontage.
03
Dusk street lighting
Shop glow, street lamps and car lights balanced on wet asphalt; reflections calibrated so the retail level reads first and the tower volume second.
04
Population, film & post
Cars and pedestrians staged at believable dusk densities; a slow push-in film across the wet street completes the marketing set.
